for Soft Fruit

Supporting Crops

Strawberries, raspberries, blueberries, blackcurrants, blackberries and redcurrants.

About ProAct®

ProAct® helps optimise production efficiency and maximise grower returns by protecting the crop during flowering, fruit set and fruit development.

ProAct helps growers protect the portion of yield that creates value by supporting firmness, consistency and marketable yield.

ProAct® helps optimise production efficiency and maximise grower returns by protecting the crop during flowering, fruit set and fruit development.

ProAct helps growers protect the portion of yield that creates value by supporting firmness, consistency and marketable yield.

Key Benefits

How ProAct® Supports Profitability

ProAct improves calcium efficiency and stress tolerance, which results in increased marketable yield and protects quality in Soft Fruit

Yield & Quality

Increased marketable yield and fruit quality. Improved flowering and enhanced fruit set.

Firmer Fruit

More resistant to mechanical and infection damage.

Calcium

Improves calcium movement into developing fruit.

Durability

Better storage and overall shelf life for soft fruit.

Resilience

Abiotic Stress Resilience including frost protection for soft fruit.

Harpinaß® Technology

Powered by Harpinaß® Technology

ProAct helps soft fruit growers protect quality in systems where fruit firmness, consistency and specification are critical. The Harpinαβ technology inside ProAct stimulates increased calcium utilisation in plant cell structures, enhancing fruit tissue strength and resilience.

Harpinαβ contains four active domains of naturally occurring harpin proteins. It mimics bacterial molecules that activate plant response pathways, reinforcing the crop with minimal metabolic cost while supporting calcium-mediated signalling, tissue integrity, firmness and post-harvest quality.

Key Benefits

How ProAct® Supports Fruit Quality Throughout the Season

Primes Plant Response

ahead of abiotic stress events and critical growth periods, such as flowering and fruit set.

Primes Plant Response

ahead of abiotic stress events and critical growth periods, such as flowering and fruit set.

Helps Maintain Fruit Quality

across repeated harvest cycles.

Helps Maintain Fruit Quality

across repeated harvest cycles.

Improves Calcium Translocation

to the most bio-effective form in the cell wall.

Improves Calcium Translocation

to the most bio-effective form in the cell wall.

Supports Cell Wall Strength

contributing to improved fruit firmness and integrity.

Supports Cell Wall Strength

contributing to improved fruit firmness and integrity.

Key Benefits

ProAct® Improves Calcium Utilisation

Rapidly growing berries have high calcium demand, but supply is limited because calcium is not phloem mobile and relies on xylem flow, which is often reduced during fruit development. ProAct triggers calcium signalling, increasing uptake, mobility, and transport into the fruit. It also promotes calcium binding into cell walls, strengthening skin and cell structure. This helps improve firmness, reduce splitting and softening, and enhances shelf life, making applied calcium more effective in soft fruit.

Trial Results

Replicated Trial Results: Yield & Fruit Quality

Increased Marketable Yield in Strawberries

Number of fruits

47%

Fruit weight

33%

Combining ProAct with a high-concentration amino acid product increased the number of fruits and fruit weight compared with the untreated control group.

Source: Agrii/East Malling 2024

Combining ProAct with a high-concentration amino acid product increased the number of fruits and fruit weight compared with the untreated control group.

Source: Agrii/East Malling 2024

Promotes Prolonged Shelf Life & Quality

Botrytis incident

25%

Treating strawberries with ProAct reduced botrytis incidence from 48% in the standard control to 23% after seven days of ambient storage.

Source: Agrii/East Malling 2024

Promotes Prolonged Shelf Life & Quality

Botrytis incident

25%

Treating strawberries with ProAct reduced botrytis incidence from 48% in the standard control to 23% after seven days of ambient storage.

Source: Agrii/East Malling 2024

Promotes Prolonged Shelf Life & Quality

Botrytis incident

25%

Treating strawberries with ProAct reduced botrytis incidence from 48% in the standard control to 23% after seven days of ambient storage.

Source: Agrii/East Malling 2024

Why Do Growers Use It?

01

Fits within existing soft fruit agronomy programmes.

01

Fits within existing soft fruit agronomy programmes.

02

Supports consistent fruit quality under stress.

02

Supports consistent fruit quality under stress.

03

Complements, rather than replaces, nutrition strategies.

03

Complements, rather than replaces, nutrition strategies.

04

Reliable and repeatable performance across seasons.

04

Reliable and repeatable performance across seasons.

05

Particularly suited to contract and retail-specification production.

05

Particularly suited to contract and retail-specification production.

Directions for Use

01

Application rate: 150g/ha per application

01

Application rate: 150g/ha per application

02

Timing: From early vegetative growth through flowering, fruit set and fruit development

02

Timing: From early vegetative growth through flowering, fruit set and fruit development

03

Tank-mix compatibility: Compatible with standard soft fruit spray programmes

03

Tank-mix compatibility: Compatible with standard soft fruit spray programmes

04

Residue: No residue and no harvest interval required

04

Residue: No residue and no harvest interval required

Interested?

Too many variables. Too much value at risk.

ProAct helps soft fruit growers prepare ahead of pressure and protect the firmness, consistency and marketable yield that drive return.

Speak to a PI AgSciences Representative or Email Us At: uk.sales@piind.com

Interested?

Too many variables. Too much value at risk.

ProAct helps soft fruit growers prepare ahead of pressure and protect the firmness, consistency and marketable yield that drive return.

Speak to a PI AgSciences Representative or Email Us At: uk.sales@piind.com

Interested?

Too many variables. Too much value at risk.

ProAct helps soft fruit growers prepare ahead of pressure and protect the firmness, consistency and marketable yield that drive return.

Speak to a PI AgSciences Representative or

Email Us At: uk.sales@piind.com